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Business Matters Magazine: Attracting Creative Talent to Noosa

Richard Florida believes creative people come in all colours and that they are the key to the new economy. If he didn’t already have a catchy name, Richard Florida could easily be dubbed Mr. T. His celebrated theory of economic prosperity is based on Four T’s. And it was his T for Tolerance that landed the personable American professor in Capital T Trouble when he flew into Noosa last November and media coverage played the gay card.

March 11, 2008